Technical SEO is the process of optimizing your website’s code and structure to make it easier for search engines to crawl and index your pages. It’s an essential part of SEO, as it helps search engines to understand what your website is about and how it’s relevant to the keywords that people are searching for.
There are a number of different factors that contribute to good technical SEO, including:
Site speed:
Search engines want to deliver results to users as quickly as possible, so they tend to rank faster websites higher in search results. You can improve your site speed by optimizing your images, using a caching plugin, and reducing the number of plugins and widgets you use.
Mobile-friendliness:
More and more people are using their smartphones and tablets to access the internet, so it’s important to make sure that your website is mobile-friendly. This means that your website should be easy to read and navigate on small screens.
Structured data markup:
Structured data markup is a way of providing additional information about your website to search engines. This can help search engines to better understand your content and display it in more informative ways in search results.
Other important technical SEO factors include:
XML sitemap:
A sitemap is a file that lists all of the pages on your website. It helps search engines to crawl your website more efficiently and index all of your pages.
Canonical tags:
Canonical tags are used to tell search engines which version of a page is the “original” or preferred version. This can help to prevent duplicate content issues.
Robots.txt:
A robots.txt file tells search engines which pages on your website they are allowed to crawl. It can be used to block search engines from crawling certain pages, such as login pages or admin pages.
How to improve your technical SEO
If you want to improve your technical SEO, there are a few things you can do:
Start by auditing your website:
This will help you to identify any technical SEO issues that need to be fixed. You can use a variety of tools to audit your website, such as Google Search Console, SEMrush, or Ahrefs.
Once you have identified any technical SEO issues, you need to fix them:
This may involve making changes to your website’s code, structure, or content. If you are not comfortable making these changes yourself, you can hire a qualified SEO professional to help you.
Once you have fixed your technical SEO issues, you need to monitor your results:
This will help you to see if your changes have had a positive impact on your website’s ranking and traffic.
Benefits of good technical SEO
There are a number of benefits to having good technical SEO, including:
Improved ranking in search results:
Search engines are more likely to rank websites with good technical SEO higher in search results.
Increased traffic:
Websites with good technical SEO tend to get more traffic from search engines.
Improved user experience:
Websites with good technical SEO are faster, easier to navigate, and more mobile-friendly. This can lead to a better user experience and higher conversion rates.
Technical SEO is an important part of any SEO strategy. By optimizing your website’s code and structure, you can make it easier for search engines to crawl and index your pages, and improve your ranking in search results. This can lead to increased traffic and higher conversion rates.
Next Steps
If you need help with your technical SEO, we recommend working with a qualified marketing consultant, SEO expert, or agency. They can help you to identify and fix any technical SEO issues on your website, and improve your ranking in search results.
Here are some of the benefits of working with a marketing consultant, SEO expert, or agency:
- They have the experience and expertise to identify and fix technical SEO issues that you may not be aware of.
- They can help you to develop a comprehensive technical SEO strategy that is aligned with your overall SEO goals.
- They can save you time and resources by taking care of the technical SEO aspects of your SEO campaign.
If you are interested in working with a marketing consultant, SEO expert, or agency to improve your technical SEO, please contact us today. We would be happy to discuss your needs and provide you with a free consultation.
Additional benefits:
- Increased brand awareness
- More leads and sales
- Improved customer satisfaction
- A more competitive edge
- Reduced costs
- Increased efficiency
- Scalability
With that said, we at Max Build Media are confident that you will be happy with our services that we offer a 100% satisfaction guarantee.
To learn more about our services or to schedule a free consultation, please Contact us today. We look forward to hearing from you!